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Leveraging Technology for Linchpins

If you are an entrepreneur, or a creative leader in your field, ...you are more significant than your current situation. 

It’s time to leverage the web to show how indispensible you are.  In his best-seller Linchpin: Are You Indispensable?, author Seth Godin identifies linchpins as people who

“stand out…invent, lead (regardless of their title), connect others, make things happen…delight and challenge their customers and peers…and turn each day into a kind of art”. 

How do you go about creating a personal brand that transcends your company?  

"the combination of passion and art is what makes someone a linchpin" - Seth Godin 

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